Find the River

An early-stage startup on a mission to help non-technical wellness practitioners grow their digital presence and impact through intuitive technology tools. I was able to design the first screens of the MVP and build a marketing website to start validating the initial idea.

UX/UI Design

Web Design

Webflow development

SaaS

Open live website

1. Before

• Pratik knew there was a gap in the market for non-technical wellness practitioners who wanted to expand their digital presence and reach more people.

• He had a great idea: to build a product that would allow wellness practitioners to create a landing page, set up sessions, and receive payments.

• The project aimed to design the first screens for the main features and build a marketing website for the business.

• He shared with me some sketches and I started working...

2. What I did

Brand identity and design system

This allowed me to create a consistent look and feel when designing the product screens and website.

High-Fidelity mockups of the main features

This helped us visualize the final product and clearly communicate the idea using mockups and visual elements.

Video assets to show the functionality of the MVP

Video is very useful to share concepts in an effective way. This particular video helped me show how easy it was to create a landing page using our main feature.

Marketing website design and development

The website was able to share the unique value proposition of Find the River in a simple and compelling way. This allowed Pratik to start validating his idea with potential users.

3. After

Cohesive brand identity

First mockups for the MVP

Marketing website to validate the idea

"Mauricio is a fantastic designer and great to work with. He's super organised, making sure the project was completed on time and to a really high standard. He always thinks ahead and covers all the bases. I highly recommend him and look forward to working with him again in the future."